Scan Global Logistics and TransGroup transition to one brand
Ambitious Scandinavia-based freight group Scan Global Logistics (SGL) and its North American subsidiary TransGroup are merging to become one organisation under the Scan Global Logistics brand, five years since joining to become “one family legally”.
The companies said in the transition was “a natural step towards a stronger global presence and will provide customers access to an extensive logistics network”.
Denmark-headquartered SGL said the rebrand “is in complete alignment with SGL’s ambitious and renowned strategy to integrate competitive and agile companies into the family”. It said TransGroup’s 525 full-time employees and 43 offices in the USA and Canada will now operate under the SGL name.
The global executive leadership team will consist of Global CEO Allan Melgaard and Global CFO Claes Brønsgaard Pedersen. The North American leadership team is represented by Julien Ranzato, COO International Services, and Bill Goodgion, COO Domestic Services.
Allan Melgaard, global CEO, commented: “TransGroup and Scan Global Logistics have been one family legally since early 2016. Now, we integrate all of our global activities under one brand, one organisation, and one executive leadership team.
“Becoming one global company makes working with us easier and our business operations more efficient, all to the benefit of our customers. As one brand, we will keep uncomplicating the world.”
Leveraging strengths
SGL said moving to a single brand “will more accurately reflect the strength of the global organisation and the current network of 120+ offices spanning 6 continents. Joining forces under one name will increase the market position for SGL”.
Bill Goodgion, North American chief operating officer – domestic – commented: “In an increasingly competitive market, having access to the right contacts and contracts worldwide are pivotal. Operating under two names has caused confusion for some customers. Now, they will experience uncomplicated access to all our global service offerings and fully benefit from our extensive network.”
Julien Ranzato, North American chief operating officer – International, commented:
“Our customers will get the best of both worlds. Becoming a single brand will allow us to leverage our strengths and innovate in new and exciting ways. Indeed, by aligning ourselves internally, we can extend a more collective, global approach.”
Melgaard said that “with the entire logistics family under the SGL name, the ambition to become a leading logistics and transport provider worldwide is a step closer”, adding: “Many are familiar with the SGL brand. As one brand, we will increase our global presence while continuing to build strong local relations and staying true to our 'can-do-attitude' to simplify logistics solutions,” Allan Melgaard, Global CEO, finishes.